There is no better example of a quintessentially American product designer than Raymond Loewy, who combined the exuberance of consumer culture with the asceticism of modernism and applied this to elements from pencil sharpeners to locomotives. In the same spirit, we've compiled a few of Loewy's most memorable designs for you to peruse on this fifth day of November. New York, NY — June 30, 2011 — Famed industrial designer, Raymond Loewy is among the roster of the nation’s most important and influential American industrial designers celebrated on new forever stamps issued by the U. S. Postal Service The new sheet of stamps honoring 12 pioneering American industrial designers was unveiled at a dedication held yesterday at the Cooper Hewitt National Museum of Design in New York. The Shell logo, the USPS emblem, the Lucky Strike package. A better fridge and a better razor. Save my name, email, and website in this browser for the next time I comment. Over its long and storied history, the Royal Dutch Shell company has always been represented by the image of a seashell, but it wasn’t until 1971 that its logo took on the more geometric form by which it is known around the world today. Raymond Loewy (/ ˈ l oʊ i / LOH-ee, French: [ʁɛmɔ̃ levi]; November 5, 1893 – July 14, 1986) was a French-born American industrial designer who achieved fame for the magnitude of his design efforts … There was a … Even though Raymond Loewy was a well known automobile designer, he was also commissioned to design office equipment. Image credit: Ruud Onos / Flickr Creative Commons, This may not be the best known work in Loewy's extensive portfolio, but the Lotus won a loyal following of admiring fans — selling over a million units around the world — and is now part of the New York Museum of Modern Art collection. Dec 13, 2016 - Explore exhibit 8100's board "Raymond Loewy", followed by 166 people on Pinterest. This sharpener … Price. LOEWY PENCIL SHARPENER Filed May 29, 1933 Des. The Studebaker Avanti was designed in a very short period of time by Loewy’s hand-picked team of young designers, led by John Ebstein. Companies who sought his influence included Revlon, Levis, IBM, Sakes Fifth Avenue, Bloomingdale’s, Bulova, Omega, Mont Blanc, Vogue, Koehler, Frigidaire, Formica, Rosenthal, Ford, Chrysler, Studebaker, GM, Jaguar, BMW and many others. Google Doodle Honors Raymond Loewy, the “Father of Industrial Design”, Designers give Air Force One a fresh, rainbow-hued look, Out of the blue: A look back at Air Force One’s classic design, Please, US Air Force, Don’t Let Trump Schlock Up Air Force One’s Iconic Appearance, Air Force One Makeover Erases Tie to Famed Auto Designer. We use cookies and other tracking technologies to improve your browsing experience on our site, show personalized content and targeted ads, analyze site traffic, and understand where our audiences come from. In its fourth decade of licensing and clearing intellectual property rights, CMG Worldwide is the recognized leader in its field. Pencil Sharpener (1933) Looking like a ray gun from an early sci-fi serial, Loewy’s prototype pencil sharpener has been an icon for decades, memorialized (as depicted in the stamp … Loewy’s pencil sharpener is an oddity in his catalogue of work. Application May 29,1933, Serial No. Air Force One, Lucky Strikes, Coca-Cola — this man basically created Americana. Your email address will not be published. Each stamp features the name of the designer and a photograph of an object created by the designer, as well as a description of the object and the year or years when the object was created. “Encompassing everything from furniture and electric kitchen appliances to corporate office buildings and passenger trains, the work of these designers defined the look of modern America, and in doing, revolutionized the way we live and work,” said Dean Granholm, Postal Service vice president of Delivery and Post Office Operations, at the ceremony. Loewy … 91,675 UNITED STATES PATENT OFFICE 91,675 DESIGN FOB A PENCIL SHARPENER Raymond Loewy, New York, N. Y. It was designed to look futuristic and represents the epitome of the American industrial art deco style: it was simple and clear. Raymond Loewy’s pencil sharpener In February 1961, Studebaker commissioned Loewy to design a sports car that would rescue the failing company. About Raymond Loewy: More than any other designer, French born Raymond Loewy created the look and feel of the Twentieth Century. The Loewy stamp features an image of the designers’ streamlined pencil sharpener created as a prototype in 1933. Image credit: Wikimedia Commons. The chromium plated sharpener’s distinctive teardrop shape lent it a sense of … Please also read our Privacy Notice and Terms of Use, which became effective December 20, 2019. He thrusts a dull pencil into the … A sense of … Raymond Loewy, Raymond, Raymond, Raymond Loewy in 1989 in 1-2 business … ’! ’ streamlined pencil sharpener the epitome of the designers ’ streamlined pencil sharpener some. As a prototype in 1933 my name, email, and even color scheme of the ’. Strikes, Coca-Cola — this man basically created Americana its fourth decade of licensing and clearing intellectual rights! Sharpener created as a prototype in 1933 in the 1950s the 1950s for a.! 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